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Running with Strategy

Personal Branding Agency · Miami

The personal branding agency for people who built the business before the brand.

We are based in Miami and work on video anywhere in the US. We write your brand plan, rebuild your profiles, and make and post the content for you.

Running with Strategy is a Miami personal branding agency that writes the brand plan, rebuilds the profiles, and makes and posts the content for founders, executives and real estate agents, with a Brand Clarity Session from $750 and social media management from $2,500 a month.

Thirty minutes with Chloe. Honest answer either way.

Personal brand breakthrough

  • 2.5 million views
  • 228,000 interactions
  • 228 new followers on Instagram and Facebook

Messaging rebuilt to match the founder underneath.

Christina Fanitzi · Mrs. New York 2025

  • 1 million+ views in 90 days
  • 261,000 accounts reached, up 493%
  • 532,000 views in a single month
  • Authority established in a competitive space

About three months of content direction.

Most people who search for a personal branding agency already have the company, the clients and the results. Online, none of it shows, so the next client finds a profile that says nothing. That is the gap this agency closes, and we close it by doing the work for you.

One founder had been posting for years from a place that did not match the person underneath. Once the messaging got honest, the content reached 2.5 million views and 228,000 interactions. Read the personal brand breakthrough case study.

What does a personal branding agency do month to month?

A personal branding agency makes you visible for what you already do, and keeps you visible without you doing it yourself. At Running with Strategy the plan and your profiles come first, in the 90-Day Brand Build. After that, social media management runs the month:

  • Posts, reels and stories made in your voice, scheduled and published for you
  • Comment replies handled, and DM auto-replies on the larger packages
  • A monthly report you can read in five minutes
  • A 30-minute call with Chloe each month on what the numbers say to do next

The plan comes first, every time, because content made without it is the content you have already tried. The packages are on the social media management page.

Who does this personal branding agency serve?

Running with Strategy serves founders, executives and real estate agents in Miami and across the United States. The common thread is a real business and no brand around it: a LinkedIn that stopped two years ago, an Instagram with nine posts, and a name nobody searches yet. The published work covers a founder-led personal brand, Christina Fanitzi, Mrs. New York 2025, a real estate broker on three platforms at once, and Elena Cardone and her associated brands.

The practice runs deeper for specific rooms: executives and public figures and real estate agents building a personal brand.

What happens when the message matches the person?

One personal brand was posting consistently and going nowhere, because the content came from a place that did not match the founder underneath. The agency rebuilt the messaging to be truthful and emotionally honest, and performance changed:

  1. 2.5 million views
  2. 228,000 interactions
  3. 228 new followers on Instagram and Facebook

How fast can a personal brand grow with the right strategy?

Christina Fanitzi, Mrs. New York 2025, came in with strong potential and limited visibility. About three months of positioning and content direction produced:

  1. 1 million+ views in 90 days
  2. 261,000 accounts reached, up 493%
  3. 532,000 views in a single month
  4. Authority established in a competitive space

Read the Christina Fanitzi case study. We never promise a number; results depend on the person, the market and how consistently the plan gets used.

Can this scale beyond one account?

Yes. For Elena Cardone and her associated brands, an ecosystem past 500,000 followers, one strategy ran across Instagram, Facebook and LinkedIn, with leads and revenue up across the ecosystem. A real estate broker working Facebook, Instagram and TikTok at once reached 1.3 million Facebook views and 392,000 TikTok views in the same 90 days.

The method is the same at every size, documented on the about page: write down what is true, position it precisely, produce consistently.

What does working with a personal branding agency look like?

Every engagement begins with positioning: who you are, who you serve and what only you can say. From there the work takes one of two shapes, and Chloe runs the strategy in both.

Built with you

The 90-Day Brand Build, from $9,000. Your brand plan, your profiles rebuilt, a content system in your voice and three monthly reviews with Chloe. You run it from day 90, and it is yours to keep.

Done for you

Social media management, from $2,500 a month, in three packages: Essentials, Signature and Full Studio. Posts, reels and stories made and posted for you, comment replies handled, a monthly report and a call with Chloe.

At day 90 you run it yourself or hand it to social media management. The full detail is on the 90-Day Brand Build page and the social media management page.

How much does a personal branding agency cost?

Running with Strategy publishes its starting rates: the Offer Read is free, the Brand Clarity Session is from $750, the 90-Day Brand Build is from $9,000 and social media management is from $2,500 a month. If you continue into the Build within 30 days of your plan, the Session is credited toward it. Every starting rate is on the services page, and the exact number for your account is settled on the call.

How is a personal branding agency different from a personal branding consultant?

A consultant does the thinking with you and you make the content. An agency makes and posts the content for you. We offer both, and they start the same way, with the plan. If you want ninety minutes with Chloe and a plan you run yourself, read about working with her as a personal branding consultant. If you want the content made and posted without you, this page is the right door.

How do you choose a personal branding agency?

Ask these five before you hire anyone.

  • Ask for case studies with screenshots. Views, reach and followers should trace to a real account.
  • Ask what it costs before the call. Published starting rates save everyone an hour.
  • Ask who writes your content and who runs your account.
  • Ask what you keep. The plan, the profiles and the content should be yours if you leave.
  • Ask how the work changes month to month. The same calendar every month means nobody is reading the numbers.

We ranked the best personal branding agencies by those questions, including who should hire someone other than us.

Read next

Questions about hiring a personal branding agency

What does a personal branding agency do?

A personal branding agency turns who you are into a visible, consistent brand: positioning, voice, content strategy and production. At Running with Strategy that means the brand plan in writing, your profiles rebuilt, and posts, reels and stories made in your voice and posted for you, with a monthly report. Documented results include 2.5 million views and 228,000 interactions for one founder, and 1 million+ views in 90 days for Christina Fanitzi, Mrs. New York 2025.

How long does it take to build a personal brand?

Momentum shows inside the first 90 days when the positioning is right. Christina Fanitzi went from limited visibility to 1 million+ views, 261,000 accounts reached and 532,000 views in a single month within about three months of content direction. We do not promise numbers; results depend on the person, the market and consistency.

How much does personal branding cost?

Starting rates are published. The Offer Read is free, the Brand Clarity Session is from $750, the 90-Day Brand Build is from $9,000, and social media management is from $2,500 a month. If you continue into the Build within 30 days of your plan, the Session is credited toward it. Every engagement starts with positioning: who you are, who you serve and what only you can say.

How is a personal branding agency different from a personal branding consultant?

An agency makes and posts the content for you. A consultant works out the plan with you, and you make the content. At Running with Strategy the done-for-you work is social media management, from $2,500 a month. The 90-Day Brand Build, from $9,000, is built with you, and the Brand Clarity Session, from $750, is the consulting.

Can a Miami personal branding agency work with you remotely?

Yes. Running with Strategy is based in Miami and works with founders, executives and real estate agents across the United States. The sessions run on video, the plan arrives by email and the content is made and posted remotely, so your location does not change the work.

You already have the brand. Let's make it visible.

Thirty minutes with Chloe. Honest answer either way.

The Offer Read is free. The Brand Clarity Session is from $750.