Fire your marketing agency.
Most of what you paid them for was managing the account. We build a system that does that better than a person can, every day, tuned to your goals.
Running with Strategy is a Miami marketing agency that installs a Meta ads system in your own ad account in 90 minutes, from $1,500.
Free, no call required.
Morning, Casey.
- Spent
- $412
- Leads
- 19
- Per lead
- $21.68
Cost per lead is down 8% on the week. Founder story v3 is wearing out: people are seeing it 3.4 times and clicking 22% less. Swap it by Friday.
Before/after is carrying the account. Move $50 a day to it?
Brands we've worked with
How do you know it's time to fire your marketing agency?
Three signs come up in almost every first call, and each one points at the same question: who actually owns the account. If one is true, ask them for admin on everything this week. If two are true, keep reading.
- The report is screenshots. The number you care about isn't on it.
- Cost per lead went up. You were told to be patient.
- If they left tomorrow, your ads would stop.
That isn't a content problem. It's an ownership problem.
What does a marketing agency actually do, and which half do you still need?
Two jobs. Job one is managing the account every day, and that was most of the retainer. Job two is knowing your offer: who it's for, why it wins, what to lead with. A system now does job one better than a person can. Job two was always yours.
Job one: managing the account.
The account and the market. Spend, results, cost per lead, tired creative, what competitors are running. Daily, rules-based, most of the retainer. The system does it better than a person can: same numbers, every day, tuned to your goals, nothing to be patient about.
Job two: knowing your offer.
Who it's for, why it wins, what the hero product is. That's judgment. Agencies usually got it wrong because they were never in the room with your customers. You were.
We install the system for job one. We sit with you for job two. Then you own both.
What does the system do every day?
Every morning it reads your Meta ad account and sends you a short brief: what you spent, what came in, what it cost per lead or sale, and which ads are wearing out. When a change is needed it proposes one, and it makes that change only after you say yes.
Your daily brief.
Every morning, a short note on what your ads did yesterday: what you spent, what came in, what it cost you per lead or sale, and which ads are working and which are wearing out. You read it with your coffee. You don't log into Ads Manager.
Decisions come to you, already made.
When an ad is tired, it tells you to swap it and by when. When something's working, it suggests giving it more budget. You say yes or no. It handles the rest.
It watches your competitors so you don't have to.
Their ads, their emails, their posts, and what people say in the comments. It lands in your Notion every week with notes on the angles they're using, then drafts your next round of hooks from what it found.
It keeps score on your tests.
Which landing page or form is live, how it's converting, and when it's time to pick the winner.
You get your own operating system.
A Notion workspace built around your business: your offer, your creative, your competitor research, your tests. Yours to keep whether or not you ever work with us again.
Maybe your agency does some of this already. Ask them three things: can you see it every day, does it live in your accounts, and does it stay if you part ways? If the answer is no, you're renting your own marketing.
Built for founders who don't do marketing. It explains what happened, tells you what to do about it, and waits for your yes.
Get your Offer ReadWhere did the system come from?
Aqilla is a performance sportswear brand. The founder had run her own Meta ads for years, spending real money, without knowing whether the campaigns were working. We rebuilt the account, then built the system that watches it: every morning she gets a text with yesterday's numbers against the last seven days, which ads are fading, and what to do about it. The media-buyer work happens on her phone before her first coffee.
That system is what the install puts on your account.
Read the Aqilla case study“If you're looking for someone who simply manages ads, Chloe isn't that. She's someone who becomes invested in your vision and helps you become the founder your business needs.”
Priscilla AqillaFounder & CEO, Aqilla
Should you start with the Install or the 90-Day Ads Build?
Start with the Install. Ninety minutes, from $1,500, and the system is running in your own ad account before the session ends. If you then want the offer page, creative, and follow-up built around it, sign the 90-Day Ads Build within 30 days and the Install is credited in full.
First 30 minutes
Your offer, straight, written down.
Next 45
Ad account and Notion connected. Rules set. First brief, together.
Last 15
The ten-minute daily routine, and a straight answer on what else you need.
The Install
From $1,500
Ninety minutes. You, plus whoever handles marketing inside your business.
We sit with you, write down what makes your business worth buying from, and connect the system to your ad account and your Notion. It's running before the session ends. If you sign the 90-Day Ads Build within 30 days of your session, the install is credited in full toward it.
What's not included
New creative, a landing page, follow-up emails, weekly tuning. Some founders handle that in-house. Most would rather not.
The 90-Day Ads Build
From $9,000
Ninety days.
Everything in the install, plus we build the pipeline around it: your offer page, a creative system with a refresh schedule, and follow-up by email and text. The system is tuned every week against your numbers for ninety days. After that you run it, or hand it to Ads, run for you, in three-month blocks.
Start with the install, decide on the Ads Build afterWhat does a marketing agency cost compared with owning the system?
A Meta ads retainer runs thousands a month with no end date, and when you part ways you keep nothing. The Install is from $1,500 once, the 90-Day Ads Build from $9,000 once, and everything built lives in your accounts. Tap the comparison to see the two paths side by side.
- How often you see the numbers
- Monthly report
- Every morning
- Who's checking it
- A person, when they get to it
- The system, every day
- Who has to understand it
- Their media buyer
- You
- If you part ways
- You keep nothing
- You keep everything
Tap a side to compare.
The average agency relationship now lasts under two years. Plan for the day after.
Who built this?
I run a marketing agency in Miami. For years that meant reports, approvals, and watching ad accounts for founders who could have watched them themselves if anyone had shown them how. So I built the system that watches mine, then built it for clients. Now the install is the product.
Chloe Nelson, Founder, Running With Strategy
Who is the Install for?
Founders who are already profitable, have paid an agency and can't say what they got, and have someone on the team who can own ten minutes a day. People who would rather own the system than rent it. If you're pre-revenue, or here for personal brand work, this is the wrong door for now.
- You're already profitable.
- You've paid an agency and can't say what you got.
- Someone on your team can own ten minutes a day.
- You'd rather own the system than rent it.
- Pre-revenue, or still testing the idea.
- Here for personal brand work. That's a different offer.
- Want a team to hand everything to and never look at. That's the 90-Day Ads Build, not the install.
Questions founders ask before the install
Do I need to know how to run ads?
No. You need to know your business. The install covers the rest, and the daily brief is written for a founder, not a media buyer.
Does it spend my money on its own?
Never. It suggests a change, you say yes, it makes the change. Every one is logged.
I already have an agency. Do I have to leave them first?
No. Keep them through the install. After a week of daily briefs you'll know what the retainer is actually buying.
What do I need before the session?
Admin access to your Meta ad account, a Notion account (free works), and whoever will run the daily routine in the room with you.
Do you do Google, TikTok, or LinkedIn ads?
Meta only. Facebook and Instagram. That's where this works.
What if I want the 90-Day Ads Build after the install?
Then the install is credited in full toward the 90-Day Ads Build, as long as you sign within 30 days of your Install session. It's the first ninety minutes of the Build either way.
What if I already use an AI ads tool?
Then you know the tool is the easy part. What you're paying for here is the ninety minutes: your offer written down, your thresholds set, your Notion built, and someone who's done this a hundred times in the room.
Fire your marketing agency. Keep everything it was doing.
Lead generation becomes something your company owns, and a business that owns its pipeline is worth more than one that rents it.
Free. See how your offer reads before you pay another retainer.
From $1,500
The Install · 90 min