Running with Strategy is a Miami marketing agency that installs the system for the daily ad work in your own account, and sells the judgment work as a project with an end date.
Free, no call required.
Do I need a marketing agency?
The short answer
We run one in Miami, so read this with that in mind. Most founders asking don't need what a retainer sells. They need two things, and only one is worth paying a person for.
Job one · the system
Spend, results, cost per lead, tired creative, what to scale, what to cut, what competitors are running. It follows rules, it never stops, and it was most of the retainer. A system now does it better than a person can, every day.
Most of the retainer.
Job two · you
Who it's for, why it wins, what the hero product is. That takes judgment, and agencies charge for job one while being weakest at job two, because they were never in the room with your customers.
Judgment. Always yours.
You already know more about job two than anyone you could hire. It just isn't written down.
These are the cases where an agency earns its fee. Every one of them is a project with an end date. Buy it as a project, and make sure every asset lands in your accounts.
You're launching into a channel nobody inside the business understands.
And you want it built right the first time. That's a project with an end date.
You need a volume of creative you can't produce in-house.
Video, offers, landing pages. Buy the production, keep the files.
Nobody in the company can spare ten minutes a day.
Even with the brief written for them. Then someone else has to read it.
Your offer has never been written down.
And you want someone who has done it a hundred times in the room for that conversation.
The retainer is what happens when a project refuses to end.
Start with the part you can own today.
Step one · Free
Answer a few questions, get a one-page read of your offer written for you.
Get your Offer Read →Step two
A full breakdown of your brand: who you are, who you serve, what to say.
Full pricing by emailSee the Session →The flagship
Your brand plan, your profiles rebuilt, a content system that sounds like you, and one way attention turns into clients. Yours to keep.
Full pricing by emailSee the Build →After the Build: social media management, three packages on the social page.
3M views in 90 days · 3.8M for a founder with two brands · documented in the case studies
This describes many of the founders who ask us. It described our own retainer clients for years, which is why we built the system for our own account first and then made the install the product.
Wrong toward the agency.
A retainer that bills every month, and an account that stops the day they leave. The average agency relationship now lasts under two years, so that day is coming either way.
Wrong toward doing nothing.
Ads with no offer written down and nobody managing the account. Cost per lead drifts up quietly and you conclude ads don't work for your business. Often they would have. Nobody was managing them.
Tap to compare the two paths.
Tap a side to compare.
Own the daily work and buy the judgment work once. That is how the ladder works at Fire Your Marketing Agency: a free Ads check that scores how much of your marketing you own, an install that writes your offer down and puts the daily system in your own ad account and Notion in ninety minutes, and the 90-Day Ads Build for the offer page, creative system, and follow-up when you'd rather not do that part yourself. The install is credited in full toward the Ads Build within 30 days.
After ninety days you run it, or hand it to us in three-month blocks. Either way, everything lives in your accounts. That's the difference between an agency and an agency that makes itself unnecessary.
Usually not for the daily work, which is what a retainer mostly pays for. A profitable business with a proven product needs its offer written down, a system managing the ad account every day, and one person who reads a short brief each morning. An agency earns its fee on the judgment work: the offer, the creative, launching a new channel. Buy that as a defined project with an end date.
When you are launching into a channel nobody inside the business knows, when you need a volume of creative production you can't staff, or when no one in the company can own even ten minutes a day. In those cases buy a defined project with an end date and make sure every asset lives in your accounts.
Mostly daily account management: spend, cost per lead, tired creative, what to scale or cut, a monthly report. That part is routine and a system does it better. The smaller part, understanding your offer and customer, is where agencies most often fell short because they were never in the room with your customers.
Own the daily work and buy the judgment work as a project. Running with Strategy's ladder does exactly that: a free Ads check, an install that puts the daily system in your own accounts in ninety minutes, and the 90-Day Ads Build for the offer page, creative system, and follow-up, with the install credited in full within 30 days.
Free. A one-page read of your offer, written for you.